Attitudes of the British Public to Business Ethics: 2017

Publication type: Survey
12 December 2017

Tags: Speak Up, Pay, Tax, Human rights

The 2017 results of the IBE's annual survey of the attitudes of the British public to business ethics


  • Do the public think business behaves ethically or unethically?

For 14 years the Institute of Business Ethics has asked the British public about its view on how ethical British Business is.

This briefing shows the British public's attitudes have changed over the past 14 years.

Key findings

  • Trust in business to behave ethically has recovered slightly from the dip last year
  • The top two issues that the public think business needs to address are tax avoidance (38%) and executive pay (30%)
  • The strength of negative opinion is decreasing, with fewer people now saying that business behaves "not at all ethically" (down from 9% in 2012 to 5% in 2017)