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Transparency - GSK

Richard Walters joined GSK in June 2005 and is currently Ethics and Compliance Officer, Pharma Europe & Canada, having previously held roles within R&D, Medical Affairs and Corporate Strategy. Richard shares his thoughts on how GSK is seeking to operate with transparency - one of the four company values.

GSK: a transparent company

Over the past decade I have seen first-hand how GSK has challenged the traditional model of our industry – with transparency as a guiding value. From increasing transparency of our clinical trial data, including being the first to sign up to the All Trials campaign; to public disclosure of transfers of value from the company to patient organisations and healthcare professionals.

Going beyond transparency

But we have gone further - beyond industry standards on disclosure - making industry leading changes to our business model itself.

I’m proud to have been directly involved in seeing through some of these changes myself. We now incentivise our medical representatives on customer service, scientific understanding, and wider business performance, rather than individual sales targets. At the start of 2016, we stopped paying healthcare professionals to speak about our prescription medicines or disease areas to audiences who can prescribe or influence prescribing.

Instead, we ensure our own internal medics have more time to share their expertise and answer questions from other doctors. We are developing new digital and real-time applications to improve delivery of medical information to customers and I’ve seen great examples of where this is working.

Our new approach will provide greater confidence that our industry is acting in the best interests of patients and an improved understanding about the importance of collaboration between pharmaceutical companies and the medical profession.

Values at GSK

GSK’s mission to help people do more, feel better, live longer, is underpinned by four core values – be patient and consumer focused, act with Integrity, demonstrate respect for people and operate with transparency. GSK strives to continually enhance its values-led culture and part of this is encouraging our leaders and employees to talk regularly about our values – here are examples of how our employees see the values through their day to day work.


GSK

GSK is a science-led global healthcare company that researches, develops and manufactures a broad range of innovative pharmaceutical, vaccine and consumer healthcare products. 

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