"Uncharted" IBE webinar with Margaret Heffernan

09 Jul 2020 | 12:00 – 13:00 | Online

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Margaret Heffernan’s recently published book Uncharted : How to Map the Future Together could not be more timely. It argues that much in life is – and always has been – unpredictable and that the sense of control that technology sometimes confers is illusory. If forecasting can see accurately no more than a year out, if history doesn’t repeat itself, if psychological profiling is inadequate and harmful, how can we anticipate the future we will all face? If we can’t rely on these models to predict what is to come, how should we work and live?

These are strange and uncertain times. The pandemic of Covid 19 has plunged the world into ‘lockdown’ with wide-reaching social and economic consequences. Yet out of it we have seen both an extraordinary community spirit (Captain Tom Moore raising over £30 million from his daily walk) to vile attacks on NHS staff. We may all be in the same pandemic – but our experiences of it are wildly different. Uncertainty is here to stay, and with it comes a challenge to our humanity and creativity. Can we rise to it – and what do we need to do so? If we could relinquish the hold that planning has over our minds, we could do much that prepares us for the unknown.

Listen in as Margaret discusses the themes of her latest book. Margaret is an entrepreneur, Chief Executive, and world renowned author of Wilful Blindness: Why We Ignore the Obvious at our Peril and A Bigger Prize.

If you have questions you’d like us to ask Margaret, please email them to events@ibe.org.uk.


Speaker and Chair

Dr. Margaret Heffernan

Dr Ian Peters MBE

Director,Institute of Business Ethics


Book Reviews

Event Guide

Registration Process for Webinars
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Webinar Recording
Please note that this webinar will be recorded and available to view after the event via our website.