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1. Establish your core business
values and stick to them or else your reputation will suffer
2.
Welfare and motivation of your staff are critical to your success
3. Remember that the owner-manager's business behaviour will be taken as
a role model by staff
4. If you need a partner in the business
make sure that they share both your vision and values
5. Work
at your relations with customers; they neither start nor stop when the sale is
made
6. Don't knock your competitors
7. Stick
to your agreed terms of payment
8. Record all financial transactions
in your books
9. Find at least one way of supporting the communities
in which you operate
10. If you are doubtful about an ethical
issue in your business, take advice
The above is taken from:
Priorities, Practice & Ethics in Small Firms by Laura
Spence
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